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Archive for September, 2009

Advertising Explaned | .

Covert advertising is a unique kind of advertising in which a product or a particular brand is incorporated in some entertainment and media channels like movies, television shows or even sports. There is no commercial in the …

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enoVate » Blog Archive » Are Celebrity Endorsements Dying Out in …

enovate,china youth,china trends,china youth trends,china youth insights, china innovation, china research,china teens,

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Surveillance Kit

Hi All, I mentioned it elsewhere too but this seems a good place as well; to say that this site belongs to a friend of mine… Covert and other.

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Shoe Store Advertising

Digital signage advertising has now become in use in almost every business, be it a bakery, hair saloon, gym or shoe store etc. Digital signage is an effective means of quick capturing of attention of passerby in a commercial broadcast …

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Direct Response Radio Advertising Blog: Apple's New iPod Helps …

Apple launched its fifth gen iPod in September and the radio industry got a big boost. How? It includes, for the first time, an FM tuner

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Stumbling and Mumbling: How celebrity advertising works

Why should firms use celebrities to advertise their products? A new paper uses MRI scans to cast light upon this. The researcher got a group of Dutch women to look photos of pairs of shoes alongside pictures of various female…

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Why Dubai Metro Will Kill Radio Advertising | Dubai News

Dramatic falls in advertising budgets around the world have led to speculation of certain mediums filling others’ shoes, as businesses look to cheaper.

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Business Zone 24×7: Advertising – An Art of Selling Products

Covert advertising , also known as guerrilla advertising , is when a product or brand is embedded in entertainment and media. For example, in a film, the main character can use an item or other of a definite brand.

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